Have Your Facebook Ads Flopped? As a Facebook Advertising Agency we often work with clients who have already tried and failed with Facebook and other paid social media ads. One of the questions we get asked the most is ‘why didn’t my own ads convert?’ It can be pretty frustrating, particularly for SME’s that aren’t … Read more

Set Your SEO Face To Stun… Before we get started, we’ve got to point out that, at Convert Digital, we’re major SEO fans, so we’re bound to be just a little bit excited about any mind blowing stats we can get our hands on. That said, some of these 19 shocking SEO stats are just … Read more

What Is Local SEO? Local SEO is all about optimising your website to show in Google’s ‘Map Pack’, the three organic results which display, alongside a map, when users search for services like yours in their location, or ‘near me’. These types of searches are sometimes known as ‘[Service] in [Location] searches’, with the idea … Read more

Why All The Fuss About Search Engine Optimisiation? SEO, or Search Engine Optimisation, to give it it’s full, grandiose sounding name, is all about matching your website up with customers, using search engines such as Google and Bing. The theory is, if your site can show in search engine results pages (SERP’s) for keywords relevant … Read more

What Is A Landing Page? A landing page is a dedicated destination page on your website which focuses on one key product, service, industry or location. They’re often used alongside Pay Per Click and Facebook Advertising campaigns, as they deliver all the key information needed to drive conversions. Usually, a landing page will have one … Read more

If you’re looking to launch your business online you’ll need a website, but where do you start? There are plenty of platforms out there, What Is WordPress WordPress is what’s known as a ‘Content Management System’ which uses open source software, with plenty of powerful additions available known as ‘Plug-Ins’. Using these, WordPress rapidly developed … Read more

What Are The Facebook Advertising Goal Types? There are 9 types of Facebook Advertising goal types, each with their own place in the sales funnel. Here they are at a glance: Get More Messages Promote Your Business Locally Get More Bookings Boost A Post Get More Leads Promote Your Page Get More Calls Get More … Read more

Starting A New Website Project? Here’s Our Go To Resources… Starting your new website can be a double edged sword. On the one hand, it’s exciting times, as you’re faced with seemingly endless possibilites and the opportunity to make your new website project as perfect as possible. On the other, it can quickly become stressful, … Read more

Not Using Facebook Advertising? You Probably Should Be… Over the last few months we’ve had endless conversations with clients looking to maximise their return on the whole lockdown situation. Time and time again, we’re coming to the mutual conclusion that social media is where it’s at. Sure, SEO has delivered steady results, with sites topping … Read more

When it comes to designing your website, what better place to take inspiration from than gods own city itself? Our latest blog looks at colour schemes inspired by Sheffield, along with font ideas to help you find the perfect theme for your new site. We’ve even included colour codes and a few design pointers for … Read more