Optimising Your Website For Local SEO

Optimising Your Website For Local SEO

What Is Local SEO? Local SEO is a newer type of search engine optimisation that focusses on businesses with a physical address, or those who service a particular area. Google (as well as other search engines such as Bing) have developed local SEO; primarily for mobile search, where location and a user’s proximity are an … Read more

Why SEO Is Vital For Small Businesses

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If you’ve tried other marketing strategies, such as endless posting on social media, or dabbling in Google Ads, without much luck, maybe it’s time you got stuck into optimising your website, using SEO? When it comes to digital marketing SEO really is the king of all channels, especially for small businesses, which is why it’s … Read more

How To Monitor Your Local SEO

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What Is Local SEO? Local SEO is all about optimising your website to show in Google’s ‘Map Pack’, the three organic results which display, alongside a map, when users search for services like yours in their location, or ‘near me’. These types of searches are sometimes known as ‘[Service] in [Location] searches’, with the idea … Read more

What Are The Benefits of SEO?

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Why All The Fuss About Search Engine Optimisiation? SEO, or Search Engine Optimisation, to give it it’s full, grandiose sounding name, is all about matching your website up with customers, using search engines such as Google and Bing. The theory is, if your site can show in search engine results pages (SERP’s) for keywords relevant … Read more

What Makes A Good Landing Page?

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What Is A Landing Page? A landing page is a dedicated destination page on your website which focuses on one key product, service, industry or location. They’re often used alongside Pay Per Click and Facebook Advertising campaigns, as they deliver all the key information needed to drive conversions. Usually, a landing page will have one … Read more

10 Benefits Of A WordPress Website

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If you’re looking to launch your business online you’ll need a website, but where do you start? There are plenty of platforms out there, What Is WordPress WordPress is what’s known as a ‘Content Management System’ which uses open source software, with plenty of powerful additions available known as ‘Plug-Ins’. Using these, WordPress rapidly developed … Read more